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SBJ/July 2-8, 2012/In Depth
Taking aim at the youth market
Published July 2, 2012, Page 17
Yet companies continue to enter the youth sports market, or continually revamp their business models, in search of the right formula. Many of them reside in the digital space, offering to assist youth leagues with everything from registration and scheduling, to streaming video of games. Many are still seeking their first profit.
In the pages that follow, meet some of these companies and the people behind them. See what they’ve brought to the market, or how they have evolved with time, and why they think they will find a successful niche in youth sports.
All American Games
Youth Sports Network
Sports Broadcasting Academy