Forty Under 40

Photo by: COURTESY OF STEWART-HAAS RACING LLC

At a time when most of his peers at Harvard Business School were taking jobs in finance, Frood in 2004 opted to take a job as Stewart’s business manager, overseeing Stewart’s open-wheel teams, Eldora Speedway ownership, public relations firm and food and merchandise businesses.

It was an unusual step for someone who knew nothing about NASCAR, but Frood wanted to be in sports.

“Racing was not necessarily on the target list,” Frood said. “I’ve always been a stick-and-ball fan. I would have been happy working for the NFL, NHL or a Major League Baseball team, but the opportunity presented itself with Tony and it was too good to pass up.”

Frood learned the racing business quickly and became the architect of one of the signature agreements in recent NASCAR business history. In 2008, he helped negotiate a deal with Gene Haas, a wealthy businessman and NASCAR team owner, that gave Stewart a 50 percent stake in Haas’ Sprint Cup team and considerable control over the team’s operations.

The team has made major waves in the sport both on and off the track ever since. Last year, it became the first team not owned by Rick Hendrick, Jack Roush or Joe Gibbs to win the Chase for the Sprint Cup Championship. It also signed one of the few new team sponsors in the sport, Quicken Loans, to a nine-race deal and closed an agreement with Danica Patrick that will allow the team to add another car and one of racing’s most popular drivers in the coming years.

Frood, who manages the team’s business while continuing to manage the rest of Stewart’s business interests, was central to it all.

“Brett’s made all the right moves,” said Cary Agajanian, the founder of Motorsports Management International and the person who hired Frood. “Tony calls him his lottery ticket, and it’s true in a lot of ways. He’s on top of everything Tony does.”