Wasserman Media Group is expanding its action sports division into freeskiing by hiring one of the sport’s most established agents two years before freeskiing joins the Winter Olympics.
Michael Spencer, the founder of Ego Sports, will join Wasserman’s action sports division and bring his robust roster of freeskiing clients, including Simon Dumont, Jossi Wells and Kaya Turski. The Pepperdine Law School graduate also represents alpine skier Steve Nyman and triathlete Hunter Kemper.
Spencer, who will be Wasserman’s director of action and Olympic sports, will work with Gregg Turner, another recent Wasserman hire who is based in Europe, to build out the agency’s roster of skiing talent.
“Now we have our leadership in place,” said Wasserman
Media Group President Steve Astephen. “We can probably double the roster [of skiing clients] and still over-service all of the existing clients because of the infrastructure we’ve put together here. I’m excited about the potential to expand that business with the addition of slopestyle and halfpipe to the Olympics.”
In addition to working on skiing and Olympic sports, Spencer will work on the agency’s motocross and supercross business, Astephen said. He added, “We didn’t bring him on because of his success in skiing. We did it because of his potential. He has an extreme passion for motocross and supercross, so we look to expand into other areas as well.”
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Ego Sports’ clients include freeskiers (from top) Jossi Wells, Kaya Turski and Simon Dumont.
Photos by: ESPN IMAGES
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Wasserman also hired Jacob Agajanian, who will join the agency as director of motorsports. He comes to Wasserman from Motorsports Management International, which was founded by his father, pioneering motorsports agent Cary Agajanian.
Agajanian will work on Wasserman’s consulting responsibilities with the Richard Petty Driving Experience business, the development of a gymkhanna driving experience, sales for the Global RallyCross series, and Pastrana Racing’s RallyCross team.
“He brings an enthusiastic approach to selling, not just marketing his athletes,” Astephen said. “He’s a perfect fit for our growth and expansion into rally and other areas of motorsports.”
