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SBJ/December 5-11, 2011/People and Pop Culture
Kevin White, athletic director, Duke University
Published December 5, 2011, Page 74
Athletic Director, Duke University
|Part 1: White talks about conference realignment, the NCAA and what he thinks about paying student athletes.
|Part 2: White on plans for Duke athletics, from facilities to revenue generation to building a winning football program.
|Part 3: White talks about running, hanging ten and the gadget he can't live without.
Conference realignment has
been front and center in the
White: “My sense is it’s still a pretty fluid environment out there.”
Where do you see the conference
White: “Four or five major consortias with 14 to 16 institutions.”
How has your conference benefited
White: Adding Syracuse and Pitt is “a home run for the ACC.”
What has Duke’s role in the expansion
White: Evaluate, vote, but Commissioner John Swofford “does all the heavy lifting.”
What have you learned about
the NCAA’s Mark Emmert?
White: “He’s a consummate leader [with] the ability to move an agenda.”
What about the plan to pay student
athletes a $2,000 stipend?
White: It’s reasonable. Student athletes’ share “hasn’t really changed since the ’30s.”
What’s new at Duke on the facilities
White: Looking at “a pretty dramatic face lift of Wallace Wade [Stadium].”
Football has been a greater
challenge than basketball.
What’s your vision?
White: “To become pretty darned competitive, in the ACC” and nationally.
Can you find additional revenue
in football before the victories
White: “It is a bit of a chicken-and-egg game.”
What about balancing preservation
and revenue generation at
Cameron Indoor Stadium?
White: “Preserving the authenticity of Cameron is absolutely critical and non-negotiable.”
You teach a sports business
class. What do you tell students?
White: “It’s an industry that’s absolutely exploding.”
What kinds of technology have
White: “I am an absolute Black-Berry freak. … I’d be a great commercial.”
You were a sprinter in college.
Do you still run?
White: “That’s probably a misnomer. I’m a bad jogger.”
Is that when you do some of
your best thinking?
White: “It’s the time … when nobody else can get to you.”
Where do you run?
White: “I’ve got trails around Duke” and the house, plus the treadmill.
What other forms of entertainment
do you like?
White: “I’ve had a great love affair with the sport of surfing.”
Where could people have seen
you catching a wave?
White: “The Atlantic Ocean and the Pacific and Hawaii and everyplace else.”