Is anyone building a culture anymore? Don’t quit the race before it begins Sutton Impact: Qualitative research Cartoon: Horror story Investing in sports business Cartoon: Goodbye, Coach From The Executive Editor: Going green From the Field of Social Media Cartoon: Bearish outlook for Russia From The Executive Editor: First half
SBJ/September 12-18, 2011/Opinion
ESPN’s image takes a hit
Published September 12, 2011, Page 23
NET RESULTS: When it comes to TV talent, tennis has a deep bench. John McEnroe is one of the best analysts in sports – frank, humorous, and viewers of all ages can relate to him. Watching the U.S. Open, both CBS and ESPN are fortunate to have the likes of Patrick McEnroe (more diplomatic than John), Darren Cahill and Jim Courier (articulate ex-players who coach and can be critical), Chris Evert (surprisingly strong insight after a long absence from the booth), Mary Carillo (a little too much drama and painful puns) and old-timer Cliff Drysdale (who zigs when others zag). But, please: someone work with Brad Gilbert. He is amusing, but one can barely hear his voice during matches! Question for you: If you were watching one major sports event, which network and talent team would you want to watch? Let me know.
Abraham D. Madkour can be reached at firstname.lastname@example.org.