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Media darling

With its revenue expected to reach $60 million this year, ATP Media has grown into a major production

What’s the best-kept secret in men’s tennis? On the business side at least, hands down, it’s ATP Media. While selling media rights collectively is a no-brainer in U.S. sports, whether it’s the NFL or PGA Tour, few if any sports have the challenge of the ATP, which pools ri...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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