Formula 1 "is on track for a collision with 3M," the maker of Scotch tape and Post-it Notes, after it emerged that the sport’s new logo "bears a striking resemblance" to a pan-European trademark registered by 3M, according to Christian Sylt for the London TELEGRAPH. The new logo was unveiled at the Abu Dhabi Grand Prix in November as part of a "re-branding plan by Liberty Media." It hopes to "launch it on a new clothing range" in March, but 3M’s trademark registration "could put the brakes on that." In F1's new logo, the "F" is "simply formed from a curved stripe with a white line running through it followed by a line which represents the number one." An "F" in the same style "has been used by 3M for the past year as the logo of its Futuro brand of compression tights for airline passengers." A 3M spokesperson said, "3M filed a U.S. trademark application for the Futuro logo on Feb 20 2017. Also, we have not had any discussions about the logo with the other party. We are looking into this matter further" (TELEGRAPH, 1/14).
