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Marketing and Sponsorship

Marketplace Roundup: Wahoo Fitness Partners With Katusha-Alpecin Cycling

Wahoo Fitness announced its second Int'l Cycling Union (UCI) WorldTour team partnership for '18, adding the Katusha-Alpecin cycling team , led by four-time world time trial champion Tony Martin and Tour de France green jersey winner Marcel Kittel. Beginning in '18, the team will utilize Wahoo's ...

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SBJ Morning Buzzcast: May 31, 2024

Friday quick hits; Skipper/Levy behind Unrivaled, to launch in '25 around 3x3 concept; basketball and pickleball show big participation growth in U.S.

Kate Abdo, Ramona Shelburne and a modern day “Heidi Moment”

On this week’s pod, CBS Sports’ Kate Abdo gets us set for the UEFA Champions League final. ESPN’s Ramona Shelburne shares what went into executive producing her upcoming FX mini-series, "Clipped," about the Donald Sterling saga, and SBJ's Mollie Cahillane joins to tell us who's up and who's down in sports media.

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