Premiership rugby side Sale Sharks "inked a deal" with U.K. tour operator Thomas Cook Sport to be the club's travel partner. The firm will provide global travel for the club’s players and sponsor Tonga int'l Halani Aulika (BDAILY, 8/16).
The Champions Hockey League announced Slovakian eye surgery firm iClinic as an official partner in a one-year sponsorship deal. The agreement -- negotiated by Infront Sports & Media -- will give iClinic exposure throughout the '17-18 CHL season. The company's logo will be featured on two rink boards in each arena, as well as on the official media and press conference backdrops (Infront).
Bundesliga side VfL Wolfsburg announced audio company Monster as its official acoustic partner. A new and innovative sound system has been installed in the Volkswagen Arena in time for the start of the new season (VfL Wolfsburg).
Ulster Women's rugby announced Deloitte as its principal sponsor for the next two years. Deloitte senior partner Jackie Henry said that the deal will give the game support at a "key time in its growth" (BELFAST TELEGRAPH, 8/16).
Ladbrokes announced it will "expand its existing relationship with social media content and fan engagement specialist The Ball Street Network." The betting company will act as lead sponsor of Ball Street Network YouTube channels "Arsenal Fan TV" and "The Redmen TV." Ladbrokes will also launch "Ladbrokes #FanFriday Show" (SBC NEWS, 8/16).
The Papua New Guinea Rugby Football League announced Oil Search will sponsor the first PNG female national rugby league team to participate in int'l events. Oil Search will be the naming rights sponsor for the PNG Orchids, which will participate in the annual PNG Prime Minister's XIII against Australia next month and the 2017 Women's Rugby League World Cup (LOOP PNG, 8/16).
