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Marketing and Sponsorship

Sheffield United Signs Pouring Rights Partnership With Heineken

League Championship side Sheffield United signed a new pouring rights partnership with beer and cider company Heineken, according to Nick Hill of BDAILY. The three-year pouring rights partnership will see Fosters, John Smiths and Strongbow available on draft and Bulmers and Heineken in bottles acro...

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PLL’s Mike and Paul Rabil, BIG3’s Ice Cube

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