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SBD Global/June 20, 2017/Marketing and Sponsorship

Brentford Signs Two-Year Shirt Deal With Mobile Gaming Brand LeoVegas

League Championship side Brentford signed a two-year agreement with mobile gaming company LeoVegas, covering the team's final two years at Griffin Park, according to Tom Moore of GET WEST LONDON. The deal will see become "the lead shirt sponsor as well as title partner." The two-year partnership means Brentford's new adidas shirts will feature LeoVegas' "iconic branding." The company "will also be displayed above the goal at the Brook Road end of Griffin Park" and on the Braemar Road stand, as well as on pitchside and program advertising and at various promotional events (GET WEST LONDON, 6/19).
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