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Marketing and Sponsorship

Golfer Tiffany Chan Signs Major Sponsorship Deal With EFG Bank

Hong Kong Olympian Tiffany Chan Tsz-ching signed a "major sponsorship deal with Swiss private bank EFG" ahead of her defense of the Hong Kong Ladies Open title, according to Andrew Mullen of the SOUTH CHINA MORNING POST. Her expenses for the next three years "will all be taken care of thanks to the continued support of EFG" and Asia-Pacific CEO Albert Chiu. Chan said, "EFG Bank have had a long-term partnership with the Hong Kong team, and I was one of the kids from the junior program, so they have been supporting the Hong Kong team before, but now finally I can announce a partnership as I couldn't before as an amateur." Neither party disclosed financial details of the partnership, which will see Chan become an EFG global sport ambassador. Chan will be left with 13 events to earn a top-10 finish on the LPGA Futures Tour money list "that will hand her a card on the LPGA Tour next season" (SCMP, 6/2).

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