Menu
Marketing and Sponsorship

J.P. Morgan Renews Sponsorship Of Lord's Cricket Ground, Media Center

Marylebone Cricket Club announced global financial services firm J.P. Morgan renewed its major sponsorship of Lord's Cricket Ground and its media center. The three-year deal was signed following the completion of a £4M ($5.2M) refurbishment of the J.P. Morgan Media Centre. The partnership began in '11 and will now run through '19. With significant branding around the ground, sponsorship of the annual MCC Museum Exhibition and hospitality, events and digital rights, J.P. Morgan's agreement with MCC retains the firm's position as the largest sponsor in the club's 230-year history. MCC and J.P. Morgan also work together on community-based projects (Lord's).

ADDITIONAL SECTIONS
PODCASTS

SBJ Morning Buzzcast: May 15, 2024

The W's big night; here come the Valkyries and a major step forward in Jacksonville

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 24 Whos Up Whos Down

4 mins

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2017/05/08/Marketing-and-Sponsorship/Lords.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2017/05/08/Marketing-and-Sponsorship/Lords.aspx

CLOSE
You have 1 article remaining this month.

Register for a free SBJ account to unlock one extra article per month.

© 2024 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.