Infront Sports & Media secured an associate sponsor agreement with Turkish milk and dairy brand SEK for the Jr. NBA Turkish Basketball Federation Basketball League. The school-based league offers children ages 11-12, from schools across Turkey, an opportunity to play in a professionally-organized tournament. The company will receive a comprehensive package of rights that includes: courtside branding through LED advertising, on-court branding, logo integration on jerseys and shorts as well was press backdrops (Infront).
Motorsport Network confirmed that it acquired Sutton Images together with the Phipps Archive, adding 4 million images to its '16 investment in LAT Images as part of a rolling strategy to build a photographic resource of unrivaled scale and pedigree (Motorsport Network).
Australian Football League side St. Kilda announced a partnership with Holman Industries. Holman joined the club as the official coaches sponsor for the '17 and '18 seasons, filling the final sponsorship branding opportunity (St. Kilda).
French Pro A basketball side Elan Béarnais signed a jersey sponsorship with restaurant chain La Boucherie. The team unveiled its new sponsor at its match against Paris-Levallois last week. The deal runs through the end of the ’16-17 Pro A season (Elan Béarnais).
