Menu
Finance

American Companies Producing Snow For Chinese Ski Industry

As preparations for the 2022 Winter Olympics "ramp up, perhaps no business exchange better embodies global progress than America producing the snow that falls from China's skies," according to Peter Mertz of XINHUA. American ski industry execs are "crossing the Pacific more than ever to help Chinese officials gear up for the upcoming Beijing Winter Games." Brooke VanderKelen, who "spearheads sales and marketing efforts" for Snow Machines Inc., said, "I've made two trips to China in just the past few months." When SMI sold China's Yabuli Resort two Standard PoleCat snow guns in '95, it became the first American snow maker to "jump the Pacific." Today, there are 568 ski areas across China, according to government data, representing a "stunning growth that parallels China's economic explosion in the past 20 years." The U.S. made the world's first "artificial snow" in '52 at Grossinger's Catskill Resort Hotel in N.Y., and has since "perfected the art." Snow making is the "production of snow by forcing water and freezing, pressurized air through high-speed fans" called "snow guns" or "snow cannons." Aspen Mountain snow making Manager Harry Link said, "It's a great marriage -- one country that has a history of making snow, and another that has millions of skiers." Meanwhile, SMI has equipment in about 100 Chinese resorts, and is "actively designing and building snow making systems at the newest, most sophisticated ski resorts ever built" (XINHUA, 4/3).

SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2017/04/05/Finance/American-Snow.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2017/04/05/Finance/American-Snow.aspx

CLOSE