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Marketing and Sponsorship

Alpine Skier Neureuther Is Germany's Most Popular Winter Sports Athlete, Survey Says

German Alpine skier Felix Neureuther "is the country's most popular active winter sports athlete," according to Holger Rehm of SPONSORs. Karlsruhe-based media and market research agency Intelligent Research in Sponsoring asked 3,244 people -- 1,069 of whom were winter sports fans -- to identify Ger...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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