Turnkey Sports is bringing on former Anheuser-Busch VP/Global Media & Sports Marketing TONY PONTURO to "help it establish a new executive coaching division." Ponturo, who will hold the title of exec VP/strategy, said of the new division, "Our proposition is essentially that for the cost of a middle manager, you can have us for a year, make your people more productive and happier, which is going to move your business in the right direction." Turnkey President & CEO LEN PERNA said that "likely targets for the service" include teams, leagues, media outlets and brands. Ponturo also will "assist with Turnkey Intelligence, the firm’s research division" (SPORTSBUSINESS JOURNAL, 10/31 issue). Ponturo in '10 was selected as one of SBJ/SBD's Champions of Sports Business. ... Swedish free and pay-TV group Bonnier Broadcasting has named RICKARD SEGEBORN as COO for sport across both free-to-air broadcaster TV4 Group and pay-TV outfit C More. In his new role, Segeborn will be responsible for the production of 7,000 hours of sports broadcasting across C More and TV4 annually. Segeborn, who will take up his new post in December, is currently director at Kanal 75 and a former production manager for Viasat Sport (DIGITAL TV EUROPE, 10/28).
COACHES/MANAGERS: Germany Manager JOACHIM LÖW "has signed a new deal to keep him with the world champions" until the end of Euro 2020. The 56-year-old's contract "was set to expire at the end of the 2018 World Cup in Russia." He has been in charge of Die Mannschaft for a decade (BBC, 10/31). ... ANDREA CAMPLONE will succeed MASSIMO DRAGO on the bench at Serie B side Cesena, an official club statement confirmed. Camplone will join the Emilia-Romagna side after it sacked Drago for taking just 10 points from Cesena's opening 12 games (FOOTBALL ITALIA, 10/31).
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