Australian Football League side Brisbane Broncos announced more than A$16M ($12M) in new sponsorship deals as the club publicized its biggest playing apparel change in two decades. Topping the announcement was principal sponsor NRMA Insurance locking in for another three years as the major partner of the Brisbane club. The brand will adorn the front of the Broncos' playing strip until at least the end of '19, bringing the partnership to 16 years. Meanwhile, the Broncos jersey will be manufactured by Australia-based ISC, after the company was announced as apparel partner. The deal will see the Broncos running out and training in ISC apparel until the end of season '20. It will be the biggest deal in ISC's history. The Broncos also added three other partnerships. Wagering company Ladbrokes extended its partnership with the club by taking a spot on the jersey. Puma will provide products in a new four-year agreement, which will see players wear Puma boots and footwear. In addition, U.S.-based hat company '47 will be the Broncos' official headwear provider (Broncos).
