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Marketing and Sponsorship

Málaga Signs Two-Year Shirt Sponsorship Deal With Marathonbet

La Liga side Málaga has revealed that online bookmaker Marathonbet will be its main sponsor for the next two seasons, according to Sam Cooke of SBC NEWS. The terms of the deal will ensure that the Marathonbet brand "will feature on the front of Málaga's match and training shirts over that period" and will have a "dominant presence" at La Rosaleda Stadium. The option for a third season of sponsorship will be available (SBC NEWS, 8/2). In Madrid, Carlos Cariño reported Marathonbet also sponsors clubs like ManU and Scottish Championship side Hibernian. In club President Abdullah Al-Thani's six seasons leading Málaga, the team's shirt sponsor was UNESCO for the first four seasons, and it played the last season without a shirt sponsor. This year, Málaga will earn about €1M ($1.12M) for wearing advertising (AS, 8/2).

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