Nike's Ronaldo Ad 'The Switch' Is Most Shared Ad Of Euro 2016

New data released by Unruly revealed that Nike's "The Switch" is the most shared video ad from Euro 2016, according to CAMPAIGN LIVE. The video ad tech company has released a list of the top 10 Euro 2016 ads, "ranked by the number of times they have been shared across social media." The ad, which features Real Madrid star Cristiano Ronaldo "magically swapping places with an English teenager, came out on top after being shared 335,618 times" since it was launched on June 9. Interestingly, the ad "was shared by more than twice as many people on YouTube than on Facebook." It puts it well ahead of Volvo’s "Prologue," which stars Swedish striker Zlatan Ibrahimovic, in the second spot with 61,421 shares. Meanwhile, Paddy Power’s Scotland anthem was third with 47,895 shares, Lufthansa’s funny ad campaign "Everybody’s Fanhansa" was fourth with 40,645 and Mars’ patriotic "#Believe" was fifth (33,631). Ad spots from Carlsberg, ITV and Beats By Dre "also made the top 10" (CAMPAIGN LIVE, 7/8). See the entire top 10 list here.