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Marketing and Sponsorship

Marketplace Roundup: 1860 Munich Partners With Dating Website C-Date

Second Bundesliga side 1860 Munich signed a deal with casual dating website C-Date until the end of the season. The website will receive ad space in camera view as well as other promotional rights. Financial terms of the deal were not revealed (1860 Munich).

U.K. sportsbook Titanbet secured a deal with Matchroom boxing to sponsor the return of "The Leeds Warrior," Josh Warrington, at the First Direct Arena in Leeds on Saturday (SBC NEWS, 4/12).

Premiership Rugby side Worcester Warriors announced a new agreement with Under Armour. The three-year partnership sees UA become the club's official technical wear partner (Worcester Warriors).

SBJ Morning Buzzcast: May 8, 2024

Start your morning with Buzzcast with Austin Karp: The NFL sets a date for its 2024 schedule release, while also dropping hints that it could soon approve private equity investment in teams; WNBA teams finally land charter flights; the F1 Miami Grand Prix delivers a record on TV; and Elevate lands in Happy Valley.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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