Menu
Events and Attractions

Two Northern France Cities Set To Reap Rewards For Hosting Euro 2016 Matches

A study done by the Limoges Center for Law & Economy in Sport (CDES) revealed that France can expect to generate more than €1.5B ($1.7B) from hosting Euro 2016, which starts June 10 and runs until July 10, according to François Launay of 20 MINUTES. The study showed that Lille and Lens, two cities in the north of France, “could benefit the most” from hosting Euro 2016 matches. The Pierre Mauroy de Villeneuve d’Ascq Stadium in Lille will host six matches, while the Bollaert-Delelis Stadium in Lens will host four. CDES “estimates the economic impact on Lille” could reach €151M ($169M). The study broke down the €151M three ways: €111M ($124M) “spent by fans in stadiums, fan-zones and shopping;” €12M ($13M) spent by UEFA; €28M ($31M) spent by the government on the stadium and infrastructure. The study noted that although construction created jobs in the area, “most are long gone.” CDES estimates Lens “to bring in around” €71M ($79M) during the tournament. The study expects €51M ($57M) spent by fans, €8M ($9M) by UEFA and €12M ($13M) from the government. It “should be noted that the stadium in Lens was financed entirely by public funding” (20 MINUTES, 3/29).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2016/03/30/Events-and-Attractions/Euro-Impact.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2016/03/30/Events-and-Attractions/Euro-Impact.aspx

CLOSE