Menu
Marketing and Sponsorship

Dalian Wanda Merges Infront Sports & Media, World Triathlon To Form Wanda Sports

Dalian Wanda Group announced that Infront Sports & Media and the World Triathlon Corp. with its Ironman brand will be integrated in a newly formed entity named Wanda Sports Holding Co., Ltd. and will be rebranded accordingly. Infront President & CEO Philippe Blatter will step up to lead the Wanda Sports business as president and CEO with the experienced top management of both Infront and the WTC remaining in place. Wanda Sports will be based on three core business pillars: spectator sports (media & marketing business), participation sports (active lifestyle business) and services (production, digital & service business). The active lifestyle business will be led by WTC CEO Andrew Messick (Infront). Relying on an int'l network, Wanda Sports’ operational HQ will be in Zug, Switzerland. The holding company is based in China (Dalian Wanda).

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2015/11/30/Marketing-and-Sponsorship/Wanda.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2015/11/30/Marketing-and-Sponsorship/Wanda.aspx

CLOSE