Canada Soccer announced that the FIFA Women's World Cup 2015 and the FIFA U20 Women's World Cup 2014 supported an impressive $493.6M in economic activity for Canada -- exceeding the preliminary projections of $337M. The total initial expenditure for both competitions was $216M, which generated $249M in net economic activity (GDP) with $97.6M in tax revenues supported across the country. Of the $97.6M in tax revenues supported, $46M accrued to the federal government, $36.7M to the provincial governments and $14.9M to the official host cities. Figures released follow a study conducted using the Sport Tourism Economic Assessment Model Professional version (STEAM PRO). Unprecedented global TV audiences and media interest, as well as record-breaking digital and social media figures ensured that the competition would be remembered as a landmark event for Canada and the development of the game. The FIFA Women's World Cup Canada 2015 set a new total attendance record (1,353,506) for a FIFA competition other than the FIFA World Cup and the new study has shown that it attracted thousands of out-of-town spectators. More than 84,000 visitors made one or more day trips while 174,000 visitors made an overnight visit to one of the official host cities (Canada Soccer).
