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Media Notes: Formula E Renews TV Deals Across Europe

Formula E renewed its existing TV deals across Europe in Albania and Cyprus as well as a new partnership with 365 Media in Iceland. The agreements with 365 Media, Tring TV and CyBC accompany previously announced deals in other territories such as Eurosport, Canal Plus and ITV (Fia Fomula E). ... BeIN SPORTS delivered a ratings spike with its live coverage of La Liga matchup featuring Atlético Madrid and Real Madrid. The broadcast delivered an average of 493,000 total viewers across both beIN SPORTS and beIN SPORTS en Español, according to Nielsen Media research. Otherwise known as the "Madrid Derby," the Spanish-language broadcast of the match was No. 1 in sports programming among Spanish-language cable networks on Sunday (beIN SPORTS). ... Digital and broadcast sports specialist deltatre signed a deal with public service media alliance European Broadcasting Union to act as partners for the delivery of digital and TV sport content for the use of sports federations and rights-holders. The partnership aims at offering wider reach for new audiences enhancing the first screen experience as well as the second-screen and direct-to-fans digital channels, through a vast range of new services (deltatre). ... Lagardère Sports announced it has been appointed as the host broadcaster of five events across the globe this November. It will produce the live feed for each event, and also create programming across a range of platforms. The events are: the Int'l Weightlifting Federation World Championships, World Wushu Championships 2015, the Race of Champions, the UCI Tour of Taihu Lake and the Scottish Open Bradminton Grand Prix (Lagardère). 

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