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Football Association Of Zambia Signs $5 Million Broadcast Deal With SuperSport

The FA of Zambia and pay-TV broadcaster SuperSport signed a $5M, five-year deal "for the televising of the Zambian Super league," according to Shamaoma Musonda of ALL AFRICA. The new deal, which translates into an annualized $1M payout, is a 17% increase from the running deal which expires at the end of this year that saw FAZ receiving $850,000 annually. Presently, each of the 16 Super Division clubs gets $30,000 a year, with FAZ promising that the $150,000 "increased from the last deal expected to translate into an increased figure the sides would be getting." FAZ President Kalusha Bwalya said that "the deal was one of the factors that were being undertaken to make the game better." Kalusha said that "the deal that had come after another successful running deal clearly showed how much trust and confidence the corporate world had in the current FAZ executive." Kalusha: "This is an exciting development and a milestone for our football and a resounding demonstration of the confidence and trust that SuperSport and indeed the corporate world have in our game, our association and its leadership." This "is the third deal FAZ and SuperSport are signing after an initial three-year deal was hatched in 2007 running until 2010, which gave birth to the deal which is about to end" (ALL AFRICA, 9/4).

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