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Marketing and Sponsorship

Euroleague Basketball Signs Three-Year Deal With Turkish Conglomerate Dogus Group

Euroleague Basketball announced a partnership with Turkish private-sector conglomerate Dogus Group. At the core of the three-year deal are mutual goals relating to corporate social responsibility as well as pan-European and regional sponsorship for some of Dogus Group's companies that will be part of both the Turkish Airlines Euroleague and Eurocup's marketing partnership programs. The partnership allows the Euroleague and its shareholders to work with Dogus Group's eight industrial divisions (financial services, automotive, construction, media, tourism and services, real estate, energy and entertainment) (Euroleague).

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