Bundesliga side FSV Mainz "has signed a new main and shirt sponsorship deal with Profine," according to Kathrin Hartmann of SPONSORs. The three-year deal "will run until the end of the '16-17 season." As part of the deal, Profine's Kömmerling brand "will be featured on the front of the team jersey." The company "teamed up with the club a year ago." As a thrid-tier partner, Profine "received ad space on LED boards at the Coface Arena." The company will reportedly pay around €4M ($4.5M) annually as the team's new shirt sponsor. Mainz's former main sponsor, Entega, will become a second-tier partner of the club (SPONSORs, 7/10).
STAYING TOGETHER: SPONSORs' Matthias Kettenburg reported Basketball Bundesliga (BBL) side Phoenix Hagen and Märkische Bank "will continue their partnership." The bank's chairman said in a radio interview that the financial institute will stay on as the club's main and shirt sponsor. The bank, which has been a partner of the club for 10 years, pays an estimated €200,000 ($223,000) annually for the rights. Märkische Bank is also one of the main sponsors for German Hockey League (DEL) club Iserlohn Roosters. The contract, which is set to expire after the '17-18 season, has a reported value of about €150,000 ($167,000) (SPONSORs, 7/10).
