Menu
Media

Sports Media Rights Agency B4 Capital Retains International Rights For Coppa Italia

London-based sports media agency B4 Capital "has retained the global rights to the Coppa Italia for a further three seasons," until the '17-18 edition of the tournament, according to SOCCEREX. The deal between Serie A and B4 "also includes rights to the annual Supercoppa Italiana between the league and cup winners of the previous season." According to Sportbusiness.com, the deal is valued at just under €18M ($20M) per season. BeIN Media Group, Mediapro and IMG Events & Media "are reportedly among the other agencies who submitted bids for the rights, but who were ultimately beaten by B4" (SOCCEREX, 6/23).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2015/06/24/Media/B4-Capital.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2015/06/24/Media/B4-Capital.aspx

CLOSE