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Star India Lands Exclusive Bundesliga Rights From '15-16 Through '19-20

Star India has bagged the exclusive telecast rights to the Bundesliga for the next five seasons, from '15-16 to '19-20, according to INDIAN TELEVISION. Star India has teamed up with DFL Sports Enterprises, the sales entity of the German Football League (DFL), to air the tourney in India, Bangladesh, Bhutan, Nepal, Sri Lanka and Maldives. Star Sports will broadcast Bundesliga matches on a "live or delayed basis across the India subcontinent, as well as provide live streaming of all matches on its digital platform, starsports.com." Star India COO Sanjay Gupta added, "Our partnership with the Bundesliga is in line with our overall strategy to promote football" (INDIAN TELEVISION, 6/1).

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