Menu
Marketing and Sponsorship

Spanish Government's Lotteries, Gambling Body Partners With RTVE To Promote Sports

Spanish President of Lotteries & Betting Inmaculada García Martínez and broadcaster RTVE Corp. President José Antonio Sánchez on Wednesday signed an agreement for the promotion of Spanish sport, according to the EFE. The lotteries body will donate around €7M ($7.4M) in '15 for the development of sport. A joint statement said, "With the aim of backing Spanish sport, both organizations agree to collaborate to develop promotions and campaigns to facilitate access to sports directed at all sectors of the audience." The promotions "will focus on youth sports and sports with minority participation, and will encourage women's participation and competitions featuring women's athletes and national teams" (EFE, 3/11).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2015/03/12/Marketing-and-Sponsorship/Spain-Lottery-RTVE.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2015/03/12/Marketing-and-Sponsorship/Spain-Lottery-RTVE.aspx

CLOSE