David Beckham Stars In New H&M Commercial For Spring 2015 Collection

David Beckham "plays a pool hustler in a short film promoting H&M's Modern Essentials spring 2015 collection," according to James Swift of MEDIA WEEK. Marc Forster, who has directed films including Monster’s Ball and Quantum Of Solace, "shot the online ad." The spot for the Swedish retailer "is set in a pool hall and has Beckham seeing off a challenger with a physics-bending trick shot." Kent-based Strange Cargo "was the agency behind the campaign." Beckham: "I am thrilled to continue and extend my collaboration with H&M by selecting my favorite pieces from this spring’s Modern Essentials collection." The former England int'l has worked with H&M since '11, "when they partnered to sell an underwear range" (MEDIA WEEK, 3/6).