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Marketing and Sponsorship

Premiership Rugby Names Thai Lager Singha Title Sponsor Of 7s Series

Premiership Rugby announced a new partnership with Singha Beer, which confirms the premium Thai lager as the new title sponsor of the Premiership Rugby 7s Series and an official partner of Premiership Rugby. The deal establishes the Singha Premiership Rugby 7s Series, which will run for the next three years, starting this summer. The series, which will be broadcast live on BT Sport, is the only 7s tournament contested by all 12 Premiership Rugby clubs. The tournament was won last summer by Gloucester Rugby. Singha Beer will be available at each of the 12 Premiership Rugby Clubs throughout the Aviva Premiership Rugby season and will be prominent throughout the Singha Premiership Rugby 7s Series this summer (Premiership Rugby).

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