Caroline Wozniacki Dropped From Underwear Deal After Cristiano Ronaldo Success

Former tennis world No. 1 Caroline Wozniacki has been dropped from an underwear deal after her male counterpart Cristiano Ronaldo’s brand "became too successful," according to EUROSPORT.  Scandinavian company JBS launched a Wozniacki range of women's underwear in '12, before signing Ronaldo "for his CR7 range in 2013." The Ronaldo deal "has proved a huge success for JBS -- so much so, that it prompted a rethink over Wozniacki’s role." JBS Dir Morten Alstrup said, “We had hoped to grab a market, but the impact of CR7 has been far, far greater than we dared dream of." In a strange twist, JBS "also revealed that Ronaldo was partly inspired to enter the underwear business because of the Dane." Alstrup: "Caroline Wozniacki is one of the reasons that we have got hold of Cristiano Ronaldo. He had seen how Caroline dared to be pictured in only her underwear that we had made for her, and he liked it" (EUROSPORT, 1/4).