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Marketing and Sponsorship

Deloitte Announces Sponsorship Deal With Emirates American Football League

The Emirates American Football League partnered with financial services company Deloitte "to help grow the game of American football in the UAE," according to GULF NEWS. The initial contract period for Deloitte’s name to appear on all shirts and hoardings is for one year, "with an option to extend, but was described as a multi-year agreement by both parties." The third EAFL season kicked off on Oct. 24 with several new teams and an average of 76% growth in membership "over the past three seasons" (GULF NEWS, 11/2).

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