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Marketing and Sponsorship

Marketplace Roundup: 24option Announces Partnership With Serie A Side Juventus

Trading platform 24option announced a partnership with Juventus for the next two seasons (24option). ... Premiership rugby side Bath Rugby is extending its contract with CircleBath, taking the partnership between the club and the region’s leading hospital into its fourth year. In addition to using the radiology department for all imaging needs, the players also have access to CircleBath consultants (Bath Rugby). ... League Two side Oxford United announced that Cox Wokingham Plastics will become back of home shirt sponsors this season. CWP is one of the largest plastic thermoforming specialists in the U.K. and has been working out of Wokingham, Berkshire for over 70 years (Oxford United).

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SBJ Morning Buzzcast: May 10, 2024

Start your morning with Buzzcast with Austin Karp: A very merry NFL Christmas on Netflix? The Braves and F1 deliver for Liberty Media investors; the WNBA heads to Toronto; and Zelle gets in on team sports sponsorship.

Phoenix Mercury/NBC’s Cindy Brunson, NBA Media Deal, Network Upfronts

On this week’s pod, SBJ’s Austin Karp chats with SBJ NBA writer Tom Friend about the pending NBA media Deal. Cindy Brunson of NBC and Phoenix Mercury is our Big Get this week. The sports broadcasting pioneer talks the upcoming WNBA season. Later in the show, SBJ media writer Mollie Cahillane gets us set for the upcoming network upfronts.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
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