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Marketing and Sponsorship

Nike Refuses To Reveal Details Of McIlroy's Sponsorship Deal For Lawsuit

Nike reportedly will not grant golfer Rory McIlroy's former agent "access to confidential details of its dealings with him," according to Dearbhail McDonald of the BELFAST TELEGRAPH. Nike "has objected to the production of confidential documents in an Irish High Court action" brought by McIlroy against Horizon Sports Management, which "helped negotiate the Nike deal." Nike said that "confidential information can not be shared in the Irish proceedings -- and has invoked a protective order issued in the U.S. Courts" (BELFAST TELEGRAPH, 6/25).

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