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SBD Global/June 13, 2014/Marketing and Sponsorship

Second Bundesliga Side 1860 Munich Extends Partnership With MAN

Second Bundesliga side 1860 Munich has agreed to a two-year extension to its sponsorship deal with vehicles manufacturer MAN, according to SOCCEREX. MAN will also "become a premium sponsor of the club." It "will supply a Neoplan Cityliner coach for the first team as well as six smaller vehicles for youth teams." MAN "will promote the partnership through traditional advertising campaigns as well as online and through social media." No financial terms were released (SOCCEREX, 6/12).
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