Eibar, Spain Seeking Exposure, Business Emirates Airline Signs Deal With Benfica Belkin Cycling Partners With Dutch Lotto Football Conference, Vanarama Partner Marketplace Roundup DHL Announces Partnership Deal With CSL NRL Wests Tigers, Meriton Extend Deal Barça VP: Messi Could Help Ties To Russia Marketplace Roundup Tour De France A Bargain For Sponsors
Enter amount in full numerical value, without currency symbol or commas (ex: 3000000).
Upcoming Conferences and Events
SBD Global/March 31, 2014/Marketing and Sponsorship
Report Claims Manchester United Won't Sell Naming Rights To Old Trafford
Published March 31, 2014
KIT SUPPLIER: In London, Jason Burt reported ManU "could have more than one official kit supplier once their deal with Nike runs out next year." ManU is "considering a revolutionary new approach and are talking to retailers and fashion brands as well as the usual kit suppliers." ManU is "examining how deals are structured" in the NFL -- and one suggestion has been "to offer three types of shirts to supporters depending on price." The club could sell "match jerseys" -- more expensive -- as worn by the players in addition to the standard replica shirt. The club might also "market a cheaper version of the shirt which would still be an official kit and which would be sold more widely in supermarkets, for example" (TELEGRAPH, 3/29).