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Marketing and Sponsorship

CONCACAF Signs Deal With MoneyGram To Sponsor Champions League Competition

CONCACAF and its commercial partnership agency, Traffic Sports, announced that money transfer and payment services company MoneyGram will become a sponsor of the CONCACAF Champions League. Under terms of the deal, MoneyGram will have exclusivity in the money transfer category, use of CONCACAF Champions League marks, promotional rights, activation rights at stadia throughout the region, televised signage, branding in official tournament media and materials, hospitality and the right to present the MoneyGram Golden Boot Award to the tournament’s top scorer at the conclusion of the championship series in April (CONCACAF).

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