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SBD Global/January 10, 2014/Marketing and Sponsorship

Dubai Duty Free Signs New Three-Year Contract With Golf In Dubai

Dubai Duty Free "has signed a new contract with Golf in Dubai, reaffirming its role as a patron of the Omega Dubai Desert Classic for a further three years," according to GULF NEWS. The airport retailer’s new deal "coincides with DDF celebrating its 30th anniversary and the Omega Dubai Desert Classic its 25th." DDF has "been a key supporter of all major sporting events in the Emirate," including the Dubai World Cup and the Dubai Rugby 7s. DDF "is also a corporate patron of the Emirates Golf Federation and sponsors the Dubai Duty Free UAE Nationals Cup, Dubai Duty Free Golf Cup and the Dubai Duty Free Seniors Cup" (GULF NEWS, 1/9).
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