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SBD Global/September 11, 2013/Marketing and Sponsorship

Marketplace Roundup: DEL Club Krefeld Penguins Extends Shirt Deal With Lekker

German Hockey League (DEL) club Krefeld Penguins has extended its shirt sponsorship deal with engery provider lekker Energie. The company's logo will continue to be featured on the club's away-game jerseys during the upcoming season. The partnership between the Penguins and lekker will enter its third consecutive year (Krefeld Penguins). ... German Basketball Bundesliga (BBL) club Brose Baskets Bamberg has signed a new shirt sponsorship deal with industrial insurance and risk assessment company Marsh. In addition, the club has signed deals with insurance company MSIG Insurance Europe and construction supply provider Würth. All three deals have a duration of three years (Brose Baskets Bamberg).
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