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SBD Global/August 14, 2013/Media

ARD Scores Satisfying Ratings For Monday's 2013 IAAF World Championships Broadcast

German public broadcaster ARD "recorded successful ratings for its broadcast of the 2013 IAAF World Championships on Monday afternoon," according to Sidney Schering of QUOTENMETER. Starting on Monday at 5:10pm, a total of 2.69 million viewers tuned in to watch ARD's broadcast. In the target demographic 14-49, the athletics championships from Moscow attracted 640,000 viewers and obtained a 11.1% market share (QUOTENMETER, 8/13).
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