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SBD Global/August 5, 2013/Marketing and Sponsorship

London Irish Rugby Club Announces Partnership With Crest Nicholson

The London Irish Rugby Club and Crest Nicholson have agreed to a four-year sponsorship agreement which also sees the recently listed housebuilder become the club's partner in the redevelopment of its Sunbury training ground. In tandem with the sponsorship agreement, Crest Nicholson and London Irish will collaborate on a range of local and community-focused initiatives around a number of Crest Nicholson's major new development projects in Sunbury, Reading and Swindon, all of which are located in the club's Thames Valley heartland. Crest CEO Stephen Stone said, "We have been working with London Irish on the redevelopment proposals for the training ground for a number of months now." The Crest Nicholson logo will appear on the front of the London Irish jersey in all Aviva Premiership, LV=Cup and Amlin Challenge Cup fixtures (Crest Nicholson).
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