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SBD Global/July 29, 2013/Media

German Supercup Match Between Munich, Dortmund Records Top Ratings On ZDF

German public broadcaster ZDF "has obtained high ratings for its broadcast of the German Supercup game between Bundesliga champion Bayern Munich and Cup runner-up Borussia Dortmund," according to Manuel Nunez Sanchez of QUOTENMETER. A total of 6.91 million viewers tuned in on Saturday at 8:30pm "to watch the matchup between Germany's top two teams." The number translated into a 31.1% market share. In the target demographic 14-49, Dortmund's 4-2 victory attracted 2.04 million viewers and had a 27.1% share. ZDF's 15-minute pregame coverage was watched by 5.62 million viewers and recorded a 26.6% market share. In the target demographic, the pregame broadcast had a  22.6% share (QUOTENMETER, 7/28).
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