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SBD Global/July 4, 2013/Events and Attractions
League Championship Club Bournemouth Lands Friendly With Real Madrid
Published July 4, 2013
FANS FUME: EUROSPORT wrote Bournemouth's fans joy "quickly turned to astonishment" after the Cherries announced ticket prices for the match were an "astonishing" £60 ($92). Mitchell had described the fixture as, "a well-earned gift to our fans for their unwavering dedication." It also appears to be an "opportunistic chance for the club to rinse their supporters for a huge chunk of cash." The £60 ticket price is "three times the cost of the cheapest adult ticket for a Championship match next season." Fans have been taking to social media and the club's online forum "to vent their feelings," with some describing it as "absolutely disgusting," complaining that "£60 to see the Real reserves is 'a joke,'" and calling it "the epitome of greed" (EUROSPORT, 7/3). On the London GUARDIAN's Football League blog, Paul Wilson opined Mitchell is "unrepentant." Mitchell: "I don't think that's a big price to see a team like Real Madrid in action." Actually, "Mr. Mitchell, yes it is." Sixty pounds "is a big price to see anyone in action. Sixty quid is a lot to pay for any friendly when you can see most competitive football in this country much more cheaply, though it is the pre-season bit that is the dead giveaway." Preseason "implies sub-season, and therefore sub-standard." By definition "it will not be a premium game, so there is no justification for charging premium prices" (GUARDIAN, 7/3).