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SBD Global/June 25, 2013/Marketing and Sponsorship

David Beckham Partners With China Auto Rental, His First Deal Since Retiring May 16

Chinese Super League partner IMG Worldwide announced a partnership between China Auto Rental and David Beckham. The deal was announced Monday as the retired footballer completed a visit to the country as CSL ambassador. It is Beckham's first sponsorship since announcing his retirement May 16 (IMG).
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