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SBD Global/June 7, 2013/Finance
Deloitte Study Shows Premier League Revenue Will Top £3B For First Time Next Season
Published June 7, 2013
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BUNDESLIGA'S BANKROLL: In London, Ashling O'Connor reported although there were two German clubs in the Champions League final, the Premier League "can still boast" a €1B ($1.3B) revenue lead on the Bundesliga, which is "the second biggest income generator" in the £15.7B ($24.5B) European football market. This gap "will only grow next season after the Premier League’s sale of its media rights" for a record £5.5B ($8.6B). The entrance of BT Sport to compete with BSkyB in the domestic market resulted in a 70% "surge in the value of the UK rights alone" (LONDON TIMES, 6/6). Also in London, Rebecca Clancy noted while the Premier League has the highest revenue of any in European football, Germany "remained Europe’s most profitable league as stricter licensing rules curbed clubs’ spending on player wages." Bundesliga clubs "had a combined equivalent" of £154M ($240M) of operating profit in '11-12, compared with £98M ($152M) for the Premier League. Deloitte added that the Bundesliga "will also enjoy a significant increase in revenue next season," due to their domestic broadcast deals, which are up roughly 50% (TELEGRAPH, 6/6).
RISING WAGES: In London, Roger Blitz reported Premier League wages "are projected to have risen" by 9% over the past season to a total of £1.8B ($2.8B), and will soon reach a level more than €1B ($1.3B) higher than the next highest-spending European league. The history of the Premier League "has seen clubs throw increased income at players’ wages in order to stay competitive in football’s biggest revenue-raising club competition." The coming season "is unlikely to be any different." Deloitte said it would take “unprecedented restraint” to reduce the ratio in the coming season (FINANCIAL TIMES, 6/6).
The Deloitte study also found:
- The lower revenue growth for La Liga and Serie A clubs is reflective of the challenging economic conditions in these countries. La Liga remains highly polarized, with €1B of '11-12 revenues relating to Real Madrid and Barcelona, exacerbated by their ability to sell their own broadcast rights.
- Italian clubs continue to be most heavily reliant on broadcast revenue, which contributes 59% of their total revenues. Already relatively weak matchday revenues declined further and contribute just 12% of Serie A clubs' overall revenues. Juventus bucked this trend.
- Russia has the next highest revenue generating top tier league followed by Turkey and the Netherlands (Deloitte).