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Marketing and Sponsorship

Telecom Firm Dialog Agrees To Record $6M Sponsorship Deal With Sri Lanka Cricket

Telecom company Dialog Axiata has agreed to one of Sri Lanka’s biggest sponsorship deals with a three-year arrangement supporting Sri Lanka Cricket, according to the DAILY FINANCIAL TIMES. Dialog said that it has "entered into a binding contract" with Sri Lanka Cricket as the official sponsor...

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Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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