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Marketing and Sponsorship

Marketplace Roundup: Aseman Airlines Signs Deal With Iranian Footballers

Aseman Airlines "signed a two-year travelling sponsorship agreement with the Iranian football team on Monday." The football team "will travel with the airlines to Doha and Seoul in the upcoming World Cup qualifiers" (TEHRAN TIMES, 4/29). ... Target Chip Ganassi Racing and Lexar announced a continuation of their partnership that will see a primary paint scheme for the second-straight season on the No. 10 Honda of four-time IndyCar Champion and three-time Indianapolis 500 winner Dario Franchitti. The No. 10 Lexar Honda will debut this weekend in the Itaipava São Paulo Indy 300 on the streets of São Paulo on Sunday (Lexar).

SBJ Morning Buzzcast: April 26, 2024

The sights and sounds from Detroit; CAA Sports' record night; NHL's record year at the gate and Indy makes a pivot on soccer

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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